01
Discover
Google Maps + state contractor registries. Daily city-rotation scrape, dedup against our CRM, geo-fenced to your service area.
gosom/maps CSLB DataSGV
Live: 123 leads being worked right now
The AI sales team that
never sleeps, never quits,
and costs less than a coffee.
APEX Ops is the seven-layer autonomous sales stack purpose-built for trades and local service businesses. We find your leads, score them, research them, pitch them, call them, and book them — all night, every night.
0
Hot leads identified
0%
Verified owner names
$0
Cost per qualified lead
0/0
Always running
Operating across 11 active brands
The Pipeline
Seven layers. Zero handoffs. Fully autonomous.
Every layer is a production system running on the same stack we use to operate eleven of our own businesses. No demos, no slideware — code that ships leads.
02
Score
Proprietary lead scorer combines license status, review velocity, business age, response signals, and ICP fit. 1000 scraped collapses to 100 hot.
XGBoost SQLite Python03
Research
GPT-4o-mini reads the prospect's website, recent reviews, license filings, and competitor positioning. Outputs a five-line pitch angle.
GPT-4o-mini Brave Search Defuddle04
Personalize
Custom landing page + 30-second video deck rendered per lead. Their logo, their reviews, your offer. Hosted on a tokenized URL.
FFmpeg Pillow Nginx05
Pitch
Multi-touch email sequence with A/B variants, reply detection, sentiment classification, and CAN-SPAM compliant footer. Auto-pause on positive reply.
SMTP Snov.io Reoon06
Call
Vapi.ai voice agent with TCPA-compliant DNC scrub, AI identification per CA SB 1001, recording disclosure, and live opt-out detection.
Vapi Webhook HMAC DNC07
Book
Qualified leads get a Cal.com link mid-call. Booking event posts to CRM, fires a Telegram alert to your owner, and stops further outreach.
Cal.com Webhooks TelegramProducts
Three ways to plug APEX into your business.
Pick a single layer or run the full stack. Every product ships with the same engineering rigor: real audits, real tests, real production code.
Most popular
Website + Hosting
High-converting site, deployed in 7 days, hosted forever.
- Custom design, mobile-first
- Schema markup + speakable for AI search
- GA4 + Clarity + Pixel pre-wired
- $500 setup, $19.99/mo hosting
Replaces a $25/hr hire
AI Receptionist
Answers every call, books every lead, never has a bad day.
- ElevenLabs voice, <800ms latency
- Custom prompt per business
- Books into your calendar live
- $500 setup, $299/mo unlimited calls
Enterprise
Full Sales Machine
All seven layers, custom-tuned to your ICP.
- Lead scraping for your verticals
- Voice + email + video outreach
- White-glove onboarding
- Custom pricing — start at $5K
Proof
Real numbers from a live pipeline.
Most "AI sales" companies sell you a Zapier flow with GPT bolted on. We run our pipeline in production against the San Diego trades market every night.
1,000+
Businesses scraped
Daily city rotation across San Diego county. Dedup, geo-filter, normalize.
123
Hot leads qualified
Scored, ranked, owner-matched, ready to pitch.
77%
Owner names verified
Cross-referenced against CSLB licensing records, not guessed.
100%
Real Google reviews
Live Places API enrichment — never invented or scraped from a stale dump.
$0.05
Cost per AI-qualified lead
GPT-4o-mini + cached embeddings + token-disciplined prompts. We spend pennies where competitors spend dollars.
apex-pipeline ~ live
# 2026-04-11 03:14:22 PT — nightly run
$ python apex/pipeline.py --vertical electrical --city san-diego
[01] discover scraped 247 businesses 2.4s
[02] score qualified 31 hot, 89 warm 0.6s
[03] research enriched 31 with GPT context 14.2s
[04] personalize rendered 31 video decks 62.0s
[05] pitch queued 31 sequences (3-touch A/B) 0.3s
[06] call scheduled 31 voice followups 0.1s
[07] book live calendar slots → 4 captured 8h
→ 4 booked meetings | $1.74 spent | done.Pricing
Honest pricing. No annual contract.
Cancel anytime. Cancel never — we don't lock you in. The product earns the retention.
Website
$500setup
+ $19.99/mo hosting
- 7-day delivery
- Mobile + AI search optimized
- GA4, Pixel, Clarity wired
- Hosted forever, you own it
Best value
AI Receptionist
$500setup
+ $299/mo unlimited calls
- Replaces a $25/hr front desk
- ElevenLabs voice, sub-second
- Books to your calendar live
- Telegram alerts on every call
Sales Machine
$5K+starting
custom monthly retainer
- All 7 layers, your verticals
- Voice + email + video outreach
- White-glove onboarding
- Dedicated Slack channel
FAQ
Questions buyers actually ask.
Is this just GPT with extra steps?
No. GPT-4o-mini is one of seven layers — and it's used for narrow, cached, deterministic tasks (lead enrichment, classification, narrative drafting). The rest is custom Python: scraping, scoring, scheduling, voice orchestration, CRM. We use the LLM where it earns its cost, not as a wrapper around your business.
How is the AI calling legal?
Every outbound call: scrubs against the federal DNC list, identifies as an AI assistant within the first sentence (per California SB 1001), discloses recording, and honors opt-outs ("do not call", "stop calling", "remove me") mid-call by appending the number to our DNC file and flipping the lead status to do_not_contact. We document the compliance flow because regulators ask.
Where does the lead data come from?
Public sources only: state contractor licensing boards (CSLB for California), Google Places for business profiles and reviews, public LinkedIn/website data, SEC EDGAR for public companies. We never scrape paywalled platforms or violate ToS.
What's your stack?
Python 3.11 backend, SQLite for tactical CRM (Postgres at scale), nginx + Cloudflare for hosting, Vapi.ai for voice, ElevenLabs for receptionist, Cal.com for booking, n8n for orchestration, Telegram for alerting. Anthropic Claude + OpenAI GPT-4o-mini on the model layer. All running on a single Hostinger VPS with PM2 process supervision.
How fast can we ship?
Website: 7 days. AI Receptionist: 5 days. Full Sales Machine: 14–30 days depending on integrations. We've shipped 11 production sites this way — speed isn't a marketing claim.
Who's behind APEX Ops?
Built and operated by a San Diego-based engineering team running 11 active service businesses end-to-end. Every layer of APEX runs against our own pipeline first. We sell what we use.
Get started
Stop renting headcount.
Buy a system that compounds.
One $500 invoice. Live in seven days. Or talk to us about the full stack — we'll send you a real demo from a real lead in your vertical, not a slideshow.